Mina Webbkurser
Sustainability without the overwhelm.
We worked with Mina Webbkurser to bring clarity and calm to their digital presence. With a fresh brand and website, they can now share their video courses and grow their community with ease—building a more sustainable lifestyle, together.
Mina Webbkurser
Mina Webbkurser is a platform for online video courses that make sustainable living more doable. From food and habits to mindset and home, the content is rooted in real life—not perfection. It’s all about small steps, thoughtful choices, and building a holistic lifestyle that feels good long term.
Start where you are
We defined a brand voice that’s warm, clear, and grounded—made to encourage action without pressure. It’s less “eco guilt,” more “you’ve got this.” The focus: simple choices that stack up over time, and a community to grow with.
Soft but structured
The visual direction is light, natural, and clean—earthy tones, calming typography, and space for content to shine. It reflects both the practicality and the emotion behind the courses: progress, not perfection.
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A home for mindful change
We created a site that makes it easy to explore the course library, understand the format, and feel confident joining in. Clear course pages, thoughtful microcopy, and a structure that supports both current offerings and future growth.
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A platform with purpose
The refreshed brand and site now give Mina Webbkurser the space to grow their library and community. It’s a platform that invites users in—and supports them in building a slower, more intentional way of living.
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